Bert Van Hoof

Bert Van Hoof is the CEO of Willow, the #1 Operational AI company for the built environment. A former Microsoft executive with two decades of experience in cloud, IoT, and AI, he now leads Willow’s expansion across universities, schools, hospitals, airports, corporate campuses, datacenters, and other large, complex facilities. Under his leadership, Willow is partnering with Microsoft to deliver AI-driven solutions that unify data, reduce costs, and improve resilience. Bert is passionate about Willow’s mission to create a world where every building on the planet responds to the people, purpose, and environments they serve.